Florida’s medical cannabis program keeps growing, and September brought news on two fronts: a wave of newly licensed operators, and a few real, open-for-business dispensaries. Here is what is actually happening, what is still ahead, and one login change to plan for before you next sign into the Registry.
22 new MMTC licenses granted
On September 11, 2026, the Florida Department of Health entered final orders granting 22 new Medical Marijuana Treatment Center (MMTC) licenses. That is the finish line of a process that started with an April 2023 application window, drew 74 applicants for the 22 spots, moved to decision letters in November 2024, and then went through more than a year of administrative challenges before this month’s final approval.
Florida requires MMTCs to be vertically integrated, so each newly licensed company still has to build or secure cultivation, processing and dispensing facilities before serving a single patient. Expect these operators to come online gradually, likely months to over a year out, not all at once.
For patients, this eventually means more product and brand choices, greater access (especially in areas with fewer locations today), and healthy competition among operators on quality, service and value.
New dispensaries open now
While the 22 licensees build out, three brand-new dispensing locations opened at existing operators this month, per OMMU’s weekly updates:
- Curaleaf Florida, RiverviewWeek of Aug 28 to Sep 3
- Curaleaf Florida, Port RicheyWeek of Sep 11 to 17
- GTI Florida, Cape CoralWeek of Sep 11 to 17
That brings the statewide total to 781 dispensing locations as of late September.
Heads up: a new login step for the Registry
Starting September 28, 2026, the OMMU requires multifactor authentication, either an authenticator app or an email notification, to log into the Medical Marijuana Use Registry (MMUR). Nothing changes about how you qualify or renew. Just plan a couple of extra minutes the next time you sign in to renew or update your profile.
Who is biggest, and who is busiest
Trulieve is comfortably the biggest operator in Florida, dispensing more than a quarter of everything that moved through the registry in the four weeks to September 24. But biggest and busiest are not the same question, and the answer flips depending on which one you ask. Below are all 23 operators with an open store, on three views. Switch between them, and tap any row to hold it while you compare.
- Trulieve437.8M mg
- MÜV206.9M mg
- Curaleaf191.1M mg
- Ayr150.0M mg
- Green Dragon86.2M mg
- GTI Florida85.6M mg
- FLUENT83.5M mg
- GrowHealthy52.7M mg
- Sunburn52.2M mg
- Goldflower45.4M mg
- Sunnyside44.8M mg
- Surterra42.2M mg
- Planet 1340.2M mg
- Sanctuary37.6M mg
- Jungle Boys37.1M mg
- The Flowery35.3M mg
- Cookies32.2M mg
- Mint18.8M mg
- Insa17.4M mg
- Indiva6.3M mg
- Eden606,925 mg
- Wildflower27,107 mg
- Fino0 mg
- Trulieve170 stores2.58M mg per store
- MÜV86 stores2.41M mg per store
- Curaleaf78 stores2.45M mg per store
- Ayr65 stores2.31M mg per store
- Surterra44 stores959,700 mg per store
- Green Dragon41 stores2.1M mg per store
- Planet 1334 stores1.18M mg per store
- FLUENT33 stores2.53M mg per store
- Sunnyside31 stores1.45M mg per store
- Sanctuary27 stores1.39M mg per store
- GrowHealthy26 stores2.03M mg per store
- GTI Florida25 stores3.42M mg per store
- Cookies19 stores1.7M mg per store
- Mint17 stores1.1M mg per store
- The Flowery17 stores2.08M mg per store
- Goldflower16 stores2.84M mg per store
- Jungle Boys15 stores2.47M mg per store
- Sunburn15 stores3.48M mg per store
- Insa9 stores1.93M mg per store
- Indiva7 stores898,800 mg per store
- Eden4 stores151,700 mg per store
- Fino1 stores0 mg per store
- Wildflower1 stores27,100 mg per store
- Sunburn3.48M mg
- GTI Florida3.42M mg
- Goldflower2.84M mg
- Trulieve2.58M mg
- FLUENT2.53M mg
- Jungle Boys2.47M mg
- Curaleaf2.45M mg
- MÜV2.41M mg
- Ayr2.31M mg
- Green Dragon2.1M mg
- The Flowery2.08M mg
- GrowHealthy2.03M mg
- Insa1.93M mg
- Cookies1.7M mg
- Sunnyside1.45M mg
- Sanctuary1.39M mg
- Planet 131.18M mg
- Mint1.1M mg
- Surterra959,700 mg
- Indiva898,800 mg
- Eden151,700 mg
- Wildflower27,100 mg
- Fino0 mg
- Jungle Boys1,270.1 oz
- Trulieve1,197.5 oz
- Sunburn840.5 oz
- Curaleaf834.9 oz
- The Flowery803.0 oz
- MÜV786.0 oz
- GTI Florida783.7 oz
- Sunnyside755.3 oz
- Sanctuary743.3 oz
- Green Dragon715.0 oz
- Goldflower685.7 oz
- Insa676.5 oz
- Ayr566.2 oz
- Planet 13552.4 oz
- FLUENT551.8 oz
- GrowHealthy535.7 oz
- Cookies470.6 oz
- Surterra243.9 oz
- Fino176.7 oz
- Indiva160.9 oz
- Mint132.2 oz
- Eden86.8 oz
- Wildflower15.8 oz
The Stores view is the one that ties the other three together. It ranks operators by how many dispensing locations they had open in the Sept 25 report, all 781 of them, and under each count sits that operator’s four-week average per store: its total milligrams divided by its number of locations. Read left to right, a long bar with a small number underneath is a wide network of quieter shops; a short bar with a large number is a small chain whose few stores are working hard. Trulieve’s 170 locations average 2.58M mg each, while Sunburn does 3.48M from 15 and GTI Florida 3.42M from 25. That average is exactly the figure the THC per store view ranks, so the two tabs are the same arithmetic seen from either end.
Normalizing by store count changes the picture. Trulieve moved 8.4 times Sunburn’s total volume, but it did so from 11.3 times the stores, so per location Sunburn and GTI Florida both out-produce it. Against a state average of 2.18M mg per store, Trulieve runs 1.18 times that, MÜV 1.10 and Curaleaf 1.12, while Sunburn and GTI Florida sit at 1.60 and 1.57. The big three lead on total volume mostly on store count, not because each store is far busier than anyone else’s. These are OMMU dispensation totals, milligrams of THC moved through the registry, not sales figures.
Flower reorders things again. Jungle Boys and Trulieve move the most smokable product per store. The telling number is how much flower each operator moves per million milligrams of THC: the state runs about 354 ounces. FLUENT falls furthest, from 5th on THC to 15th on flower at 218 ounces, with Goldflower (242) and GTI Florida (229) close behind. Sunburn still places 3rd on flower per store, but at 241 ounces its mix leans the same way. A low ratio points to volume in vapes, edibles and concentrates rather than flower.
The month in three numbers
Statewide, the program held steady while the operator mix shifted underneath it.
Weekly statewide
Open locations
Patient registry
Dispensary of the month: Insa

Cannabis for real life
This month we are spotlighting Insa, a Florida operator with nine dispensing locations statewide. Founded in 2013 by lifelong friends Pete and Pat, Insa’s philosophy is refreshingly down-to-earth: cannabis for “the good days and the ‘bout to get better,” built for real life rather than escape from it. Their menu covers flower, pre-rolls, vapes, edibles, concentrates, tinctures and topicals.
Hudson · Jacksonville · Lake Placid · Largo · Orlando (E. Colonial Dr and Lee Rd) · Tallahassee · Tampa · The Villages
Do not let a lapse interrupt your access. Book your renewal with BudDocs today, and you will be back in the Registry before your card runs out.
Looking for deals at any of the dispensaries above? Check BudDeals for the latest offers across Florida.
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